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About us

Transform your wardrobe


It's not that easy to express yourself without the right garments. Can you imagine a fashion icon without their signature outfits?

There is no secret, it's time to wear the fashion you deserve.

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A new fashion frontier


Shopping in-store is great, but shopping from the comfort of your home is even better. With our online platform, finding your perfect fit has never been easier.

Discover what you love, when and where you want it.

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Elevate your style

Meet our design team

Dedicated professionals crafting your style

Tony Fred

Chief Executive Officer

Founder and chief visionary, Tony is dedicated to creating a fashion industry that is both stylish and sustainable.

Mich Stark

Chief Commercial Officer

Mich has years of experience in the fashion industry and has helped us create a brand that is both stylish and sustainable.

Aline Turner

Chief Fashion Officer

Aline is our head designer and is passionate about creating garments that are not only fashionable but also eco-friendly.

Iris Joe

Chief Financial Officer

Iris uses her expertise in business to ensure that our company is successful while also being environmentally responsible.